Regardless of the mental exercise that a lot of these readings present, I can’t help but jump to, how is this helping me being a better designer? How is this pushing me to think of different design paradigms, etc ? (This has no real conclusion… you have been warned)

So one thing that definitely stood out was the idea of context, and how a narrative builds not only on “cultural categories, norms, and conceptual schemes”, but being part of that context, and how the lack can alter meaning making. I see this related to our previous reading on how through the narrative, the author taps into the sensorium, and tries to trigger that reaction empathically (this person feels fear, so I am feeling fear).

“In these cases, it seems to me that once one excerpts these quotations from their narrative contexts, the danger that has been building up in the story disappears, and primarily only the anomaly remains in a way which, my theory predicts, is apt to cause laughter.” (p 252, Horror and Humor)


Taking this to say, interaction design for mobile devices, where the narrative is not continuous. So when we design for the user journey we are more susceptible to the aesthetic codings we embed in the interaction, since the point of interaction might be short. Alternatively, we also have an opportunity to build that narrative in broader terms perhaps, where the journey is everyday activity.

What other paradoxes are we designing through aesthetic codings and context building in digital experiences?